Tag Archives: fundraising tools

Four Words Volunteers Fear: Oh, By The Way

Guest post by Becky Lunders
 
Guest blogger for Turnkey Promotions, Becky LundersSo you sign on for a volunteer role because you believe in the work of the organization and you know you can do a first-rate job. You meet with the person who did it last year, and you commit based on what you’ve learned. Then… the leadership uses those four words volunteers fear: Oh By The Way. What they are really saying is, “I forgot to mention that this job is much bigger than I first indicated, but if I told you EVERYTHING in the beginning, you probably would not have signed on to lead the event.”

It’s a classic case of short selling the volunteer opportunity, and it happens all the time. There are two reasons for it. 1) Either the current leadership is so disorganized that they really don’t know what the job entails, or 2) they know it’s a big job and can’t imagine that someone would do it if they knew all the details upfront. Both are poor excuses and can lead to very unhappy volunteers. So how do you avoid getting into this situation?

If you are the organizational leader that is looking for someone to head up a major event, get your act together. Talk with the outgoing event chairperson and take some time to draft a complete job description. Create a timeline. Pull together your contacts. Provide printed materials from last year (sign-up sheets, programs, etc…). Put it all on a flash drive (or in a binder) and hand it over to the new volunteer leader. It’s silly to start from scratch if you have materials available.

If you are the new volunteer taking on the event, ask lots of questions before you commit! Demand to see a job description before you agree to do it. Find out what volunteers you have to support you as a committee (get names and numbers – not just the classic we’ve got some people who will help you). Discuss how empowered you will be to make decisions and delegate to others. And if you are connecting your name with the event, request to see the budget (income and expenses) so you can closely monitor those elements during planning.

How things are handled from the beginning will impact the entire experience for everyone involved. If the organization is not forthcoming and supportive, the new volunteer leader will feel abused and unprepared. If the new volunteer gets a lot of surprises, they will become bitter because the job will become way more than they signed on to do. Neither is good for volunteer retention.

It does require work before you can delegate a project or event to a new volunteer leader, but if you put in the time to hand over the project with all the details, timelines, and contacts, you will be successful. Regular check-ins and timely communication will instill trust in the relationship and ensure everyone is on the same page. With this structure in place, a few “Oh, by the ways” won’t rattle anyone. And this helps cement lasting relationships on which volunteer retention is built. And oh, and by the way…. thanks for doing the good work you do. Volunteers are the glue that holds this world together!

- This post written by Becky, Volunteer Management Guru
You can reach Becky directly at becky@turnkeywow.com or becky@totalteamworks.com.

Race for the Cure Fundraising Tools

Guest post by Becky Lunders

Fundraising Body StickersA lot of people think they are helping your cause just by showing up and walking on Race Day. The truth is, we need them to fundraise to really make an impact! These fundraising tools are designed to help participants raise more money and have fun in the process. No matter if you are Racing for the Cure or walking or plunging for another cause, these products will boost event income and create a buzz in the community before and during your event.

Body Stickers
Give your fundraisers a chance to raise more for your cause and recognize their donors at the same time.

Body Stickers are great because they help participants 1) make more asks (they’ll want to use all ten stickers) and, 2) make bigger asks (big donation = big sticker and strategic placement)!

Ideas for using this tool:

  • Give them to survivors since they are traditionally your greatest fundraisers and will most likely put them to good use.
  • Turn your corporate partners into fundraisers by giving this tool to their employees to increase participation and fundraising.
  • Use these as a reward once fundraisers hit a certain level. Then on Race Day, the people with the Body Stickers are recognized as high achievers. It will get people asking, “How do I get Body Stickers next year?”
  • Use as a last minute push to increase fundraising. Make body stickers available to pick up at specific locations just two weeks prior to Race Day.

Scratch and Give Fundraising ideaScratch & Give Cards
Get people talking about Race Day as they engage in conversation every time they make an ask. Scratch & Give Cards serve two purposes. They help participants 1) reach a fundraising goal (scratch all spots, raise $250) and, 2) have fun asking for money – who doesn’t love a scratch card!

Ideas for using this tool:

  • Trade a completed registration form for a Scratch & Give Card to encourage early sign-ups.
  • Give them to new recruits when they sign up to fundraise.
  • Distribute them to past fundraisers to motivate them to do more.
  • Have a challenge to see which company or group can complete the most Scratch & Give Cards in a week. Have money to support that effort and recognize the winner!

Both of these tools are found on Turnkey’s Nonprofit Tools store. Need other ideas? Contact me at at becky@turnkeywow.com or becky@totalteamworks.com!

- Becky

This post written by Becky, Volunteer Management Guru. Becky posts regularly to Turnkey’s blog specifically written for nonprofit event managers and volunteer leaders. Check it out! www.turnkeywow.com/tools.

Fundraising Incentive Programs: How Many is Too Many Product Choices?

Incentive Program Product Debate Question #3 imageOh, the controversy! For the last several weeks, Turnkey’s sister blog, Nonprofit Tools, has been tossing questions to the blogosphere about incentive program products found in fundraising events.

We launched this expedition because we know that when it comes to fundraiser gift programs, there are two distinct philosophies. (Read my Why a Nonprofit Incentive Program Debate? post for philosophy summary.)

The last question has launched, and it could be said to be our most controversial. We ask: Is it more effective to offer a fundraiser several gift choices, or a limited number of incentive products? We liken the comparison to offering the fundraiser a shopping expedition vs. the choice of only a few meaningful items.

For those folks like me who build programs for nonprofits every day, the answer to THIS question in many ways represents the program’s fundamental philosophy. Please let me know what you think. Enter a comment in the incentive product discussion and you are automatically entered to win a gift in our giveaway.

Share your opinion, visit Turnkey’s Nonprofit Tools site today. And thanks for your feedback!